The NPD Group has reported that games retail hits its lowest point in years during May, dropping 14 percent on last year’s figures to $743.1 million.“Keeping in mind that these sales figures represent just the new physical portion of the market for video game hardware, software, and accessories and not the growing portion of the industry that is comprised of digital format content distribution, May 2011 was the lowest month of sales for the industry since October 2006,” NPD analyst Anita Frazier said. Software“There were 42 new SKU’s introduced in May as compared to 58 last May, and 72 in 2009,” Frazier commented.Sales across all genres except shooter, dance and adventures were down.Every eligible console posted a year-on-year decrease in software sales except the Xbox 360, which managed a one percent increase.“Keep in mind that purchases of content are increasingly occurring in digital format,” Frazier reiterated, “And May saw a notable digital release in the second map pack for Call of Duty: Black Ops … Undoubtedly, this shifted some dollars that might have been spent on new physical content at retail.”The top ten physical sales across all platforms ran as follows:L.A. Noire (360, PS3)Brink (360, PS3, PC)Lego Pirates of the… Read full this story
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