News / UK and world by Press Association April 4, 2019, 3:54 pm Send us a story Sign up to our Daily newsletter Apple Music subscribers in the UK are able to listen to music on their account through Amazon Echo devices for the first time, as Apple continues to broaden its services beyond its own physical products. The roll out comes a couple of weeks after the feature was switched on in the US, despite Apple Music being a competitor to Amazon’s own Prime Music. Users will also be able to listen to Apple Music through Fire TV devices. Apple traditionally locked its services into products such as the iPhone and iPad, but has recently began making them available on rival platforms in a bid to attract more potential subscribers. The move is the latest in a deal between the two companies, which saw products including iPhones, iPads and Apple Watches being sold on Amazon’s websites for the first time in November. Apple is beginning to place more emphasis on the services aspect of its business in the wake of falling iPhone sales. In contrast to a 15% drop in phone sales reported in its most recent quarterly financial… Read full this story
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