TIKTOK has been accused of copying its biggest rival after developers gave the booming app a surprise makeover. A new profile design rolled out this week by Chinese app-maker ByteDance looks remarkably similar to the profile layout used by Instagram. Looks like TikTok is redesigning user profiles to look almost exactly like Instagram (new design vs old) pic.twitter.com/uQAHPwaZoh— Taylor Lorenz (@TaylorLorenz) February 3, 2020 TikTok has more than 1.5billion downloads and is one of the most popular apps of the past decade – an impressive feat considering it only launched in 2016. Owned by Zhang Yiming, China’s ninth richest man, the app is beloved by teens and pre-teens, who watch and share short videos centred on music and meme-based humour. The app’s profile overhaul, rolled out to select users as part of early tests, was spotted by New York Times journalist Taylor Lorenz. “Looks like TikTok is redesigning user profiles to look almost exactly like Instagram,” she tweeted on Monday.TikTok’s new look shifts follow counts and avatars to the left, and makes bios more prominent. Instagram profiles also have their avatars and follow counts lumped on the left hand side, with plenty of emphasis on bios. TikTok confirmed in a… Read full this story
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